One supposes it was inevitable. With its latest camera announcements, Sony brings its scorched-earth camera marketing philosophy--blanketing each price segment with multiple choices in hopes that one combination of design and features hits pay dirt--to consumer digital SLRs. Today's announcement of the Alpha DSLR-A300 and A350 brings Sony's total number of dSLRs in the US$700 to US$900 range to three. The models, despite some really nice feature sets, have just enough significant trade-offs to engender frustration rather than delight at the variety.
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